What’s this? Here you’ll find 120 annotated “Image Gallery Overlay” design examples from Baymard’s UX benchmark of 93 major e-commerce sites. (Note: this is less than 1% of the full research catalog.)
On the product page, a commonly found way to display detailed product images is though an ‘Image Gallery Overlay’ — an overlay/modal window that often contains a complete and more detailed view of all the product images and videos.
More ‘Image Gallery Overlay’ Insights
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Time and again during our testing the design of the image gallery User Interface caused users to overlook the very images they were trying to seek out, as well as causing users to not be able to properly enlarge the images (to perform a detailed visual inspection). A particularly common pitfall that 40% of sites suffer from is truncating thumbnails in the image gallery without a sufficiently clear truncation indication — something that was the cause for multiple direct site abandonments during testing, as users overlooked all of the truncated images and didn’t feel like they had enough visual information about a product.
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Learn More: Besides exploring the 120 “Image Gallery Overlay” page design examples below, you may also want to read our related articles “Always Use Thumbnails to Represent Additional Product Images (76% of Mobile Sites Don’t)”, “Ensure All Product Images Have Sufficient Resolution and Level of Zoom”, and “Provide Images of Accessory, Apparel, and Cosmetic Products on a Human Model”.
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Get Full Access: To see all of Baymard’s product page research findings you’ll need Baymard Premium access. (Premium also provides you full access to 71,000+ hours of UX research findings, 750+ e-commerce UX guidelines, and 77,800+ UX performance scores.)
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