On this page there’s 7 highlights (premium only) outlining what Kroger are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 340 ‘Mobile: Search Autocomplete’ annotated design examples:.)
The screenshot was taken on November 2, 2023 and depicts Kroger’s Autocomplete Suggestions. In total, we’ve reviewed 71 of Kroger’s page designs. To see them all, visit the full Kroger UX case study.
Research Guideline #1891
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #356
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, 1 extra image, Underlying UX research
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Research Guideline #359
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #361
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #1001
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research
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Research Guideline #404
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #368
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research
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