On this page there’s 12 highlights (premium only) outlining what Rakuten are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 425 ‘Mobile: Product Pages’ annotated design examples:.)
The screenshot was taken on March 30, 2015 and depicts Rakuten’s Product Page. In total, we’ve reviewed 45 of Rakuten’s page designs. To see them all, visit the full Rakuten UX case study.
Research Guideline #149
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #109
Importance: Essential · Single-Platform
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Research Guideline #76
Importance: Essential · Single-Platform
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Research Guideline #112
Importance: Detail · Single-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #110
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #234
Importance: Impactful · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #159
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #77
Importance: Detail · Single-Platform
Dig deeper: Underlying UX research
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Research Guideline #111
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #148
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #133
Importance: Impactful · Single-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #154
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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