On this page there’s 27 highlights (premium only) outlining what GAP are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 1091 ‘Homepage’ annotated design examples.)
The screenshot was taken on November 13, 2020 and depicts GAP’s Homepage. In total, we’ve reviewed 76 of GAP’s page designs. To see them all, visit the full GAP UX case study.
Research Guideline #288
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #241
Importance: Detail · Single-Platform
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Research Guideline #235
Importance: Detail · Multi-Platform
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Research Guideline #287
Importance: Detail · Single-Platform
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Research Guideline #1008
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, 2 extra images, Underlying UX research
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Research Guideline #306
Importance: Impactful · Single-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #291
Importance: Impactful · Single-Platform
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Research Guideline #251
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, 2 extra images, Underlying UX research
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Research Guideline #296
Importance: Detail · Single-Platform
Dig deeper: Implementation breakdown, Underlying UX research
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Research Guideline #290
Importance: Detail · Multi-Platform
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Research Guideline #242
Importance: Essential · Single-Platform
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Research Guideline #237
Importance: Essential · Multi-Platform
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Research Guideline #240
Importance: Impactful · Multi-Platform
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Research Guideline #245
Importance: Impactful · Single-Platform
Dig deeper: Implementation breakdown, Underlying UX research
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Research Guideline #298
Importance: Essential · Single-Platform
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Research Guideline #284
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #249
Importance: Detail · Multi-Platform
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Research Guideline #247
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, 1 extra image, Underlying UX research
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Research Guideline #264
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, Editor’s note, 3 extra images, Underlying UX research
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Research Guideline #248
Importance: Essential · Single-Platform
Dig deeper: Implementation breakdown, Underlying UX research
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Research Guideline #238
Importance: Impactful · Multi-Platform
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Research Guideline #236
Importance: Detail · Multi-Platform
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Research Guideline #250
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, Underlying UX research
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Research Guideline #273
Importance: Detail · Single-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #940
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #255
Importance: Detail · Single-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #252
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, Underlying UX research
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