On this page there’s 28 highlights (premium only) outlining what Apple are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 1046 ‘Product List’ annotated design examples.)
The screenshot was taken on October 1, 2020 and depicts Apple’s Product List. In total, we’ve reviewed 55 of Apple’s page designs. To see them all, visit the full Apple UX case study.
Research Guideline #537
Importance: Impactful · Multi-Platform
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Research Guideline #456
Importance: Impactful · Multi-Platform
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Research Guideline #458
Importance: Detail · Multi-Platform
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Research Guideline #527
Importance: Essential · Single-Platform
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Research Guideline #457
Importance: Detail · Multi-Platform
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Research Guideline #445
Importance: Essential · Multi-Platform
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Research Guideline #455
Importance: Essential · Multi-Platform
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Research Guideline #525
Importance: Impactful · Single-Platform
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Research Guideline #530
Importance: Detail · Multi-Platform
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Research Guideline #447
Importance: Impactful · Multi-Platform
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Research Guideline #533
Importance: Essential · Multi-Platform
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Research Guideline #443
Importance: Essential · Multi-Platform
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Research Guideline #440
Importance: Essential · Multi-Platform
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Research Guideline #448
Importance: Essential · Multi-Platform
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Research Guideline #422
Importance: Impactful · Single-Platform
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Research Guideline #531
Importance: Essential · Multi-Platform
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Research Guideline #536
Importance: Detail · Single-Platform
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Research Guideline #1024
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 2 extra images, Underlying UX research
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Research Guideline #480
Importance: Essential · Single-Platform
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Research Guideline #449
Importance: Impactful · Multi-Platform
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Research Guideline #482
Importance: Impactful · Multi-Platform
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Research Guideline #452
Importance: Essential · Multi-Platform
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Research Guideline #421
Importance: Essential · Multi-Platform
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Research Guideline #501
Importance: Essential · Multi-Platform
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Research Guideline #502
Importance: Essential · Multi-Platform
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Research Guideline #504
Importance: Detail · Multi-Platform
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Research Guideline #503
Importance: Impactful · Single-Platform
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Research Guideline #505
Importance: Detail · Single-Platform
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