On this page there’s 7 highlights (premium only) outlining what Macy’s are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 813 ‘Autocomplete Suggestions’ annotated design examples.)
The screenshot was taken on July 8, 2019 and depicts Macy’s Autocomplete Suggestions. In total, we’ve reviewed 87 of Macy’s page designs. To see them all, visit the full Macy’s UX case study.
Research Guideline #359
Importance: Essential · Multi-Platform
Dig deeper: Underlying UX research
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Research Guideline #404
Importance: Impactful · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #369
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #1001
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #368
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #361
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #356
Importance: Essential · Multi-Platform
Dig deeper: Underlying UX research
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