On this page there’s 12 highlights (premium only) outlining what H&M are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 857 ‘Delivery & Shipping Methods’ annotated design examples.)
The screenshot was taken on January 30, 2020 and depicts H&M’s Delivery & Shipping Methods. In total, we’ve reviewed 88 of H&M’s page designs. To see them all, visit the full H&M UX case study.
Research Guideline #681
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #550
Importance: Essential · Multi-Platform
Dig deeper: Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #705
Importance: Impactful · Multi-Platform
Dig deeper: Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #543
Importance: Impactful · Multi-Platform
Dig deeper: Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #632
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #548
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #731
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #658
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #558
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #1104
Importance: Impactful · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #615
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
This content is only available in Baymard Premium — get full access
Research Guideline #668
Importance: Essential · Multi-Platform
Dig deeper: Underlying UX research
This content is only available in Baymard Premium — get full access