On this page there’s 8 highlights (premium only) outlining what GAP are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 857 ‘Delivery & Shipping Methods’ annotated design examples.)
The screenshot was taken on March 13, 2012 and depicts GAP’s Delivery & Shipping Methods. In total, we’ve reviewed 76 of GAP’s page designs. To see them all, visit the full GAP UX case study.
Research Guideline #16
Importance: Essential · Single-Platform
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Research Guideline #11
Importance: Detail · Single-Platform
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Research Guideline #9
Importance: Impactful · Single-Platform
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Research Guideline #57
Importance: Essential · Single-Platform
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Research Guideline #5
Importance: Essential · Single-Platform
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Research Guideline #1
Importance: Essential · Single-Platform
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Research Guideline #24
Importance: Essential · Single-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #40
Importance: Impactful · Single-Platform
Dig deeper: 1 extra image, Underlying UX research
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