On this page there’s 9 highlights (premium only) outlining what ASOS are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 893 ‘Account Selection’ annotated design examples.)
The screenshot was taken on December 17, 2019 and depicts ASOS’ Account Selection. In total, we’ve reviewed 88 of ASOS’ page designs. To see them all, visit the full ASOS UX case study.
Research Guideline #615
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #681
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #544
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #681
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #555
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #681
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #731
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #576
Importance: Impactful · Multi-Platform
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Research Guideline #734
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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